Secret Jouju Toothbrush-Shaped Candy: Light-Up Novelty That Owns the Checkout
- Myungjun Kim
- Oct 15
- 2 min read
Candy + mini toy in one SKU.
The Secret Jouju Toothbrush-Shaped Candy pairs a cartoon-themed, toothbrush-shaped handle (with optional LED flash) and a hard candy head—built for impulse hooks, school stores, and party packs.
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What it is
Category: Novelty hard candy on a toothbrush-shaped plastic handle (optional LED light-up)
License: Secret Jouju (approved partners/rights holders only)
Flavor (typical): Strawberry or assorted fruit
Portion: ~5 g candy head (kid-friendly size)
Pack type: Individually wrapped piece; peg-ready blister or small box
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Why it converts
Instant recognition: Beloved Secret Jouju branding draws parents & kids.
Two-in-one value: A sweet + a light-up toy = easy “yes” at the counter.
Demo sells: Press to flash; the lighting effect closes the sale in seconds.
Party-perfect: Zero prep, photogenic, and sized for favor bags.
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Ideal B2B scenarios
Convenience & stationery counters (impulse pegs/PDQs)
Party/gift stores & event kiosks (pre-counted favor filler)
School stores (pocket-money price point)
Subscription snack boxes (novelty thumbnail appeal)
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Packaging & pricing (typical)
Item Details
Retail unit 1 pc, ~5 g candy on toy handle
Inner / CDU 24–30 pcs assorted characters
Master 4–6 CDUs (varies by run)
Target MSRP US $1.49–$2.99 / pc (market-dependent)
Shelf life 12–18 months at ≤25 °C
Final counts/weights confirmed on your line sheet.
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One-Box Pilot (start small, learn fast)
Pilot MOQ: 1 CDU (e.g., 24–30 pcs) or 1 master
Lead time: 7–10 days DDP (stock) · 21–35 days (custom card/UPC)
Included: Retail packaging, GS1/UPC, ingredient & label check, AQL 2.5 QC, DDP delivery
Customization (non-IP option available): Header/blister art, colorway, bilingual labels (EN/ES or per market)
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Safety & compliance
Food vs. toy: Candy is separate from the plastic handle; labeled distinctly.
Food labeling: Ingredients, Nutrition Facts, Net Wt., Lot/Best-By, Origin, Importer (FDA/EU FIC compliant).
Toy compliance: ASTM F963 / EN71-1/2/3 / CPSIA (heavy metals/phthalates).
LED/battery note: If coin cell is used, ensure child-resistant housing & warnings per market rules.
Age grading: 3+; Choking Hazard—Small parts. Not for children under 3.
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Where it sells & bundle ideas
Channels: Convenience, variety, party/gift, school stores, event kiosks
Bundles:
“Brush & Shine” Favor Set: Toothbrush Candy + sticker sheet (separate)
Counter Mix: Toothbrush Candy + character keyring + mini jelly (two-tier PDQ)
Birthday Pack: 10–20 pcs + ribboned favor bags + thank-you cards
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Quick specs (buyer cut)
Net Wt. (candy): ~5 g / pc
Units/CDU: 24–30 · Masters: 4–6 CDUs
Materials: Food-grade hard candy; ABS/PP handle; optional LED module
HS code guidance: 1704 (candy); set with toy may classify under 9503 depending on customs ruling








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