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Pokémon Magic Beans — Sweet Jelly Beans (Character Edition)

Updated: Oct 17



Turn fandom into sell-through. Pokémon Magic Beans are vibrant, fruit-flavored jelly beans paired with character-driven packaging (Pikachu & friends). Built for impulse pegs, gift bundles, and character merch zones where brand recognition drives quick pickup and repeat buys.


Why it sells


World-class Pokémon IP → instant recognition and trust with families & collectors


Colorful, photogenic beans that pop on shelf and social


Flexible formats (pouch, PET jar, mini box) for convenience, specialty, and gift channels


One-Box Pilot available to validate velocity before scale-up



Recommended placements

Checkout pegs · Gift/novelty racks · Character merch zones · Cinema & arcade counters · Travel retail



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Spec (for buyers)


Product type: Jelly beans (fruit assortment)


Standard flavors: Strawberry · Lemon · Green Apple · Grape · Blue Raspberry (customizable)


Texture: Glossy shell with chewy center (sweet/tart balance)


Piece wt.: ~2 g/bean


Pack sizes: 50–80 g pouch (window optional) · 200–300 g PET jar · 6–10 ct mini gift box


Case pack: 12 / 24 units per master (by pack type)


Shelf life: 12–18 months (cool & dry)


Allergens: None typically present; made in a facility that may process milk/soy (confirm via COA)


Origin: KR/CN (licensed factory; co-pack available)


HS Code (ref.): 1704.90 (Sugar confectionery, not containing cocoa)



Docs / Compliance


Food labeling (US): FDA 21 CFR 101 (Nutrition Facts, ingredients, allergens, net wt., lot/date)


Licensing: official Pokémon® license marks; style guide compliance; pre-production approval of art & packaging


Barcoding: GS1/UPC on each sellable unit; inner/outer carton labels


Certificates: COA, ingredient list, MSDS on request; tracking labels as required



MOQ & Lead Time


MOQ: One-Box Pilot (≈3–5 master cartons, mixed art) → standard 3,000–5,000 pouches (or equivalent)


Lead time: Pilot 2–3 weeks ex-factory; repeat 4–6 weeks; DDP options available



> Customization: flavor mix, bean color mapping (brand/seasonal), pouch/jar/box artwork within license rules, limited foil/holo editions, 12–24 ct counter display.





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Label & QC Checklist (Quick)


Front: product name, Pokémon® license mark, character art, Net Wt.


Back: Nutrition Facts, ingredients (descending), allergen statement, origin, importer, lot/date code


Quality targets (AQL 2.5): weight ±5%, seal integrity, color consistency (ΔE tolerance), flavor balance checks


Transit tests: heat/humidity (summer) to prevent stickiness; jar drop test (1.2 m ×3)

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