Character Choco Sticks (Minions / Crayon Shin-chan): Snackable Fandom That Moves at Checkout
- Myungjun Kim
- Oct 14
- 2 min read
Chocolate-dipped sticks with licensed art—peg-ready, impulse-priced, and parent-approved.
If you want a low-risk, high-turn sweet that buyers recognize on sight, Character Choco Sticks deliver. The combo of crunchy stick + chocolate + beloved IP makes them easy to demo and even easier to add to basket.
What it is
Format: Crunchy biscuit/pretzel sticks coated in chocolate (some SKUs with popping-candy inclusions)
Licenses (examples): Minions, Crayon Shin-chan (rights-holder/approved partners only)
Typical unit sizes: ~18 g single | 3-pack (~3×18 g) | share bag formats (market-specific)
Taste/texture: Crisp bite + creamy chocolate; kid-friendly portion
Why it converts
Instant recognition: Fandom packaging spikes pick-up at the counter.
Right price, right size: Under-$2 singles and small multi-packs drive add-on purchases.
Events & seasonality: Perfect for party favors, classroom rewards, and “stick snack” moments (e.g., stick-snack gifting days).
Multi-unit baskets: Siblings/friends → 2–3 units per transaction.
Pack formats & target MSRPs (guidance)
CDU (singles): 20 units × ~18 g — Target MSRP US $0.79–$1.49
3-pack (carded or bag): 8–12 units / case — Target MSRP US $2.49–$3.99
Share bag: 12 / case — Target MSRP US $3.49–$5.49
(Final packs/MSRPs confirmed at line-sheet.)
One-Box Pilot (start small, learn fast)
Validate demand with a single box—no big MOQ.
Pilot MOQ: 1 CDU (e.g., 20 singles) or 1 master (e.g., 4 CDUs = 80 units)
Lead time: 7–10 days DDP (stock) · 21–28 days (custom art/pack)
Included: Retail packaging, GS1/UPC, ingredient/Nutrition Facts review, AQL 2.5 pre-shipment QC, DDP delivery (duties & taxes included)
Light customization: Header/box copy and colorway, UPC, bilingual labels (EN/ES), display callouts (party, checkout)
Licensing & alternatives
Licensed SKUs: For rights holders/approved partners only (Minions / Crayon Shin-chan).
Non-IP private label: Same stick/chocolate formats with custom brand art available via One-Box Pilot.
Safety & compliance (food)
Labeling: Ingredients, Nutrition Facts, Net Wt., Country of Origin, Best-By, importer/distributor, storage
Common allergens (typical): Wheat, milk, soy; may contain peanuts/tree nuts (confirm per run)
Standards: U.S. FDA food labeling; EU FIC/INCO where applicable; lot/date coding
Shelf life: Typically 9–12 months sealed; store cool & dry (≤25 °C)
Where it sells
Channels: Stationery/fancy shops, convenience counters, toy aisles, party stores, school stores
Use cases: Counter add-on, birthday/party bags, event gifts, fandom bundles
Bundle ideas
Fandom Mini-Set: 2× Character Choco Sticks + 1× acrylic sticker (separately packed)
Checkout Trio: Choco Stick + mini marshmallow + capsule toy (all items separately packed)
Party Pack: 10–20 singles with ribboned goodie bags
Technical quick-specs (buyer cut)
Units/CDU: 20 singles (~18 g each)
Master (example): 4 CDUs = 80 units
Case weights/CBM: Confirm at PO (by pack type and foil/box spec)
HS code guidance: 1905 (baked goods) or 1806 (chocolate confectionery)—final classification confirmed at entry
How to get started
Request a line sheet or start a One-Box Pilot today. We’ll lock pack mix, labeling, and delivery window—then ship DDP to your door.








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